Four marketing mistakes you might be making on Yelp

Every local business should be on Yelp to monitor public feedback about their products and services, but surprisingly just 1,000,000 or so businesses listed on the social review site have actually claimed their business’ page. If you’re not actively marketing on Yelp or you don’t check your business’ Yelp page on a regular basis, here are some marketing mistakes you might be making.

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Four content marketing mistakes to avoid

Content marketing is known as one of the best long-term marketing strategies for businesses — if it’s done right. Here are four common mistakes to avoid while setting up your brand’s content strategy.

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